META Analog Research Lab ‘Be Present’ Posters

Working with Michu Benaim of In-House International , and Analog Research Lab, now known as ‘Open Arts’ , I created a series of four print installations for Facebook offices around the world. These were intended to promote VR and AR projects within Facebook. Although they did install some of these pieces, they never seemed to post about our work. It seems a bit different from their usual fare, I suppose.

Three of the posters were screenprinted, and one was a digital print. I explored different gimmicks in the printing like reflective paper, and accordion-folding (to produce a lenticular effect), and forced perspective to depict the perceptual shift of these technologies to the naked eye. I would have loved to see some of this work up close. We received some photo documentation from the folks that run the lab.

Detail of the Subway print. It is printed on a sort of mylar layer.
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One vantage of the accordion print. From this angle, you can see the limo.
A grid of subway prints.
This is the raw, sliced image of the accordion print.
Here is the 4th design, which they did not print.
From this angle, you can see the ice cream sandwich only.
A grid of the Hand print.
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A few of the subway prints stacked.
A grid of the hand prints.
I preferred this version of the hand design, but they wanted to move away from anything robotic-looking.
An earlier iteration of the accordion design with an iguana.
Here you can kind of see both sides of the lenticular.
From the installation guide.
From the installation guide.
From the installation guide.
From the installation guide.
From the installation guide.
From the installation guide.
From the installation guide.
From the installation guide.
A moodier iteration of the subway, before we realized the limitations of the reflective paper.
Another early design for the Subway print.
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